The K-Culture Festival is a hallyu cultural festival
introducing various aspects of Korean culture,
ranging from K-pop, Korean food, beauty, and fashion,
which have gained great popularity across the globe.
Diverse Korean cultural events will be held
under the theme of pop culture, traditional culture,and local
culture, offering a venue for hallyu lovers from around the world
to enjoy Korean culture.
The logo symbolizes the traditionality of
Korea by using blue and red,
which represent Korea,
and consists of ten different
shades of blue and red
to express the variety in Korean culture.
The logo’s different shades express
diverse cultural aspects, such as beauty,
food, fashion, and music, and also symbolize
the different regions of Korea where
the K-Culture Festival will be held.
The letter “K” of Korea was designed
to convey it spreading out into four
different directions, symbolizing
the spread of Korean culture
throughout the world.
- The main logo is in the color ‘K-Culture Festival Blue’
- To show the identity of the K-Culture Festival, the prominently ‘K-Culture Festival Blue’ logo is mainly used.
- Other variations of the logo, including one mostly the color ‘K-Culture Festival Red’ and others with a mixture of the colors are recommended to be used only in exceptional cases.